The sports season is officially underway, and Paris is gearing up to host the 2024 Olympic Games from July 27 to August 11. This is the perfect opportunity for Hercule Studio to unveil its top 5 favorite sports brands. Here's a look at some innovative and inspiring brands that perfectly complement Hercule Studio's creative, designer sports objects.
Founded in 2015 by Brice Partouche, a passionate runner and fashion industry veteran, Satisfy Running fills a perceived void in the running market by combining performance and style. Since its inception, this niche brand has been recognized for its avant-garde approach to sportswear, offering an elitist wardrobe for running enthusiasts with its slogan "Performance, design and functionality".
Rapha inspires cyclists to spend as much time as possible on their bikes, thanks to innovative equipment suitable for all types of terrain. With its own club, the Rapha Cycling Club, the brand creates a global community of cyclists, offering many benefits to its members, including personalized outfits. Rapha's aim is to enhance the experience of every cyclist.
Founded by Emily Oberg in New York, Sporty & Rich offers vintage sportswear inspired by sportswear luxury. Inspired by posh sports clubs and the outfits of great athletes, the brand offers limited-edition pieces throughout the year. The collections focus on iconic sports such as tennis and golf, for a bourgeois sportswear look.
Swiss brand On specializes in ultra-comfortable running shoes that optimize energy return. Known for its "running on clouds" concept, On now offers clothing and accessories, while remaining renowned for its revolutionary footwear. Eco-responsible, On even transforms carbon waste into more environmentally-friendly footwear and clothing.
Created by tennis legend René Lacoste, the brand with the crocodile embodies the sporting values of high standards, fair play and daring. Renowned the world over, Lacoste combines sport and fashion with timeless elegance. Each Lacoste collection fosters personal expression and captures creativity and classicism, transforming sport into a refined, status-enhancing experience.